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Blogs: Writing a good content
List after list have been compiled by bloggers on the things that make blogs successful - but on every one that I’ve ever seen has been a statement about content being the ultimate key. ‘Content is King’ is a catch cry that has echoed through the blogosphere for years and while at times I think it’s been used to the point of ignoring other aspects of what makes a successful blog - it really is what a good blog boils down to.
What is Good Content?
Ultimately defining what is ‘good content’ is a subjective exercise (perhaps in a similar way to defining what is a ‘good book’ or a ‘good movie’) and so a post like this one is likely to cause a little debate as each person will define it differently depending upon their personality, their needs, the topic that they are talking about and perhaps even their ethics. Not only will bloggers themselves each have a different view on what is ‘good’ content - but readers tend to also. I know that every time I ask for feedback on ProBlogger and what I write more about I get a real spectrum of responses.
Future posts in this series is an attempt to unpack some of the elements of content that might go towards making it good - or not. At most points along the way there will be debate but hopefully out of it readers will be able to mix and match the elements and identify what works for them.
So without any more introductory remarks, lets get into it with the first element of writing quality content:
Usefulness and Uniqueness - As this post is a part of a series of posts that get back to the basics of blogging and so I will start unpacking the topic of ‘writing good content’ with perhaps the most basic and obvious point of all:
‘for a blog to be successful your content needs to be useful and unique to your readers’
As I say - it’s not rocket science but it’s a factor that I think bloggers need to continually be asking themselves about as they review their blogging. Is your blog useful?
Why should I Blog?
Blogging has a lot of function, it can cover a lot of subjects. Its entirely depends on you how you define your audience. It can serve as your online diary, connect to your family and friends, express your thoughts and opinions, to market or promote something.
Content of your blog can be in any types, of course text, images, videos. For beginners make your blog simple, there are a lot of blogging tools out there like wordpress. Fast and easy configuration if you follow instructions, once already set up all you have to do is just to post. Just have fun with it, for a meantime just enjoy the process of writing.
What is blogging?
Its is an act of producing blog post, way of collecting links to web pages, sharing thoughts, ideas and opinions with the people on the net. Blogging is easy, almost instant, publishing of content to a website, where every entry is preserved in a database and is therefore categorizeable and searchable, content can be anything.
Here’s why does blogging matter from elise.com
1. It gives you a place to easily store interesting bits of information and ideas that you come across. Bits and bytes. Computer storage is cheap. Brain storage is unreliable. If I could I would dump everything I’ve ever learned into my computer. The computer is more efficient at searching than the brain is, and better at storage. We forget things. The computer doesn’t. With a blog, even better, the stored knowledge is on the net, accessible from any browser anywhere in the world.
2. Writing your thoughts down, on paper or computer, is a good mental discipline. It sharpens your intellect, it refines your thinking. It helps clarify your thoughts so that you communicate them better. It helps etch more clearly in that unreliable brain things that you might want to remember more clearly. And it puts you in the position of “creator” rather than passive consumer of content.
3. By opening up your blogs to comments, you invite the collective intelligence (hopefully) of your readers to add to your thoughts and to contribute to your knowledge. You’ve created a collaborative thought space.
4. Young people are blogging, en masse. One blogging site, Live Journal, cites 650,000 active accounts, 95% of which are from users under the age of 30. Blog sites are replacing home pages because of the ease of publishing, the depth of functionality, and the connections with other bloggers.
5. If you produce a website, your website will score higher in Google rankings (search engine results) if your site is a blog. Google rewards sites for rapidly changing content and links outbound and inbound from other sites, which is the nature of blogs.
6. Now anyone can publish. The best content will get the most exposure as more blogs link to it and more people comment to it. The publishing and distributing of content will become decentralized, shifting power away from the major media companies.
Blog Defines
A blog (an abridgment of the term web log) is a website, usually maintained by an individual, with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse chronological order. “Blog” can also be used as a verb, meaning to maintain or add content to a blog.
Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on art (artlog), photographs (photoblog), sketchblog, videos (vlog), music (MP3 blog), audio (podcasting) are part of a wider network of social media. Micro-blogging is another type of blogging which consists of blogs with very short posts. As of December 2007, blog search engine Technorati was tracking more than 112 million blogs.[1] With the advent of video blogging, the word blog has taken on an even looser meaning of any bit of media wherein the subject expresses his opinion or simply talks about something.
